Fresha breaks into the Marketplace100

Salon software brand Fresha has made its debut entry on the prestigious Marketplace100: 2022.

This list, delivered by the Californian venture capital firm Andreessen Horowitz, ranks the world's largest consumer-facing marketplace start-ups and private companies. For its first appearance, Fresha entered at number 43, the highest-ranking of any salon software company in the global hair and beauty market.

The Marketplace100 by a16z + Future ranking list is compiled using data based on marketplace activity scores for each company that includes GMV (Gross Merchandise Value), per Bloomberg Second Measure (for companies that Bloomberg Second Measure tracks), as well as Apptopia data for app performance and SimilarWeb data for website traffic.

“This ranking is hugely important for Fresha,” says Fresha founder and CEO William Zeqiri (pictured on left). “It confirms that we're making a significant impact on the global stage, and this is driven by a transformation in terms of how our partners have embraced our technology and are using Fresha to manage their businesses. It's also a reflection of how Fresha perfectly syncs with consumers and the way they now find the ideal salon, and book and pay for services and products online.”

Formerly known as Shedul, Fresha's exponential growth is the result of a global investment strategy. Backed by New-York based equity firm General Atlantic - backers of tech giants including Facebook, Snapchat, and Airbnb, along with separate investors including global beauty entrepreneur Huda Kattan, Fresha has been valued at over $640 million. With over 60,000 partners and 200,000 hair, beauty, and wellness professionals using Fresha, the platform has already processed 450 million appointments via its consumer-facing website and app.

Fresha offers a wide range of features to enable businesses to run efficiently, promote their services, run marketing campaigns, retail online and protect their business against no-shows and late cancellations.

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