Bio-Therapeutic expands international presence

Sydney-based Pro Beauty Solutions has been named as Bio-Therapeutic's newest brand partner.
Hailed as one of Australia's preeminent beauty distributors, Pro Beauty Solutions' 360-degree approach to salon success has become a hit with professionals, as has their emphasis on working with performance-oriented brands from around the world.

Expanding its portfolio further, the company will now deliver Bio-Therapeuctic's professional skin care technology and devices, as well as its robust education curriculum and after-purchase support.

“We're thrilled to work with Bio-Therapeutic, and to offer our salons the powerful combination of their technology and our support,” says Lisa Williams, who cofounded PBS with her husband, Matt Williams. “We see so many synergies between our two companies in how we're helping the industry truly thrive in these uncertain times… and equipping our therapists with the superb equipment manufactured in a USA FDA regulated facility is going to be a gamechanger.”

“We've always admired Pro Beauty Solutions' innovative approach and emphasis on support and education, rather than just making a sale. This customer-first approach mirrors our own; and we also love that we're both nimble, family-owned companies with a bold vision for the future of the industry,” adds Bio-Therapeutic CEO and owner David Suzuki. “Australia is a key market for Bio-Therapeutic because our advanced modalities are an excellent fit for the superb calibre and advanced education of the professional skin therapists in that market.”