Skincare brand sponsors 2019’s World Clean Up Day
World Clean Up Day will take place across the globe next Saturday (21st September), with one skincare brand jumping on its paddleboard to help.
Event sponsors REN Clean Skincare will join organisers Plastic Patrol at London's Paddington Basin to attempt their mission of collecting 250,000 pieces of rubbish throughout the day. While Plastic Patrol run clean ups throughout the year, the annual World Clean Up Day unites people across the globe to pick up and map rubbish from rivers, forests, oceans and beaches in a variety of fresh and exciting ways.
This year, UK clean ups include parkour at London's Waterloo Station, paddle boarding in Torquay and plogging in Leeds; while globally events are occurring in locations such as Miami, Bangkok and New York. Everything collected will be logged on the Plastic Patrol app to be analysed by partner scientists.
Organisers say that the information collected is hugely valuable and helps to understand the types, distribution, amount and brands of plastic (as well as other waste including glass and cans) that are found so that Plastic Patrol can work with industries and the government to implement urgent solutions. For more information on clean ups happening near you and how to get involved, visit plasticpatrol.co.uk