Official launch for new lash range

To celebrate the official launch of LASHUS Extensions, Sweet Squared recently held its first workshops for the brand.

Taking place at Leeds, Dublin, Glasgow and Edinburgh locations, the occasion also combined S2's annual Christmas shop event where customers were able to get into the festive spirit with exclusive deals and packages.

The WOWs were hosted across the county by LASHUS educators, Dawn Grant, Jacki Clarke, Kirsti Turrell and Jasmyn McCarthy. Talking through the treatment in detail, Dawn explained more about LASHUS Extensions, from its gentle formulas to its heat-bonded fan extensions and everything in between. A “play station” also gave customers the opportunity to trial the brand-new range and see up close how easy the products are to use and apply.

“The day was an excellent celebration of all of the best-in-show brands that Sweet Squared offers,” says Victoria Sargeson, LASHUS brand manager. “We're so excited to be able to bring LASHUS Extensions to our customers and we know they're going to love it as much as we do; not only for its high performance, but for its kindness to the natural lashes.”