Lash brand unveil Global Master Trainer


NovaLash has announced the promotion of UK-based Zachary Falb to Global Master Trainer.Having previously held the position of International Trainer, Zachary's new role as Global Master Trainer will cover global education and product development as well as being responsible for NovaLash's Global training standards, which means working closely with international markets and the US Master Trainer to ensure all NovaLash trainers and distribution teams are up to date on the latest training requirements and brand knowledge.


Zachary will also be responsible for building and managing the NovaLash training team in the UK and will be working very closely with NovaLash CEO, Sophy Merszei on creating industry-leading courses for 2018.

"Not only do I live for the brand, but I live for the industry as a whole," Zachary explains. "There are so many exciting things happening and I feel honoured to be at the forefront of change and in a position to educate and inspire lash artists across the world." 

UK Director at NovaLash UK, Heather Hughes adds: "Zachary is well-known in the industry for offering incredible support, education and inspiration to lash artists here in the UK and around the world. His promotion is incredibly well deserved and we are lucky to have him fly the NovaLash flag for the ever evolving lash extension industry."

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