HD Brows return to MTV EMA's
HD Brows returned to the MTV European Music Awards (EMA's) to transform the brows of its VIP guests backstage.
CEO, Karen Betts, and lead brow stylist, Jamie Long, took to the brand's social platforms in the run-up to the event to give one lucky stylist the chance to assist backstage at the awards in Bilbao, Spain, with all expenses paid.
Poppy Ellis was the lucky winner, who jetted off to accompany Jamie in creating a number of brow looks. Having left her teaching role earlier in the year to pursue a career in beauty and completing training with HD Brows, she now offers a range of treatments, workshops and training opportunities after noticing a lack of collaboration within the industry.
“The trip was a dream come true – I really enjoyed it as it pushed me out of my comfort zone,” reveals Poppy. “I've learnt a lot working in a different context having to adapt to a backstage environment, and have met people from all walks of life. Professionalism and how you come across is also something I've learnt this weekend.”