Dermalogica launches into Bluewater
Dermalogica has announced the launch of its standalone concept at Bluewater Shopping Centre in Kent.
Opened this October, the new store will offer a welcoming and educational experience to consumers. Whether individuals are new to the world of skin care or a returning enthusiast, the brand's aim is to help visitors leave feeling confident, empowered and fully equipped to reach their beauty goals.
The Bluewater location will offer the complete range of Dermalogica products, as well as a comprehensive treatment menu consisting of Face Mapping Skin Analysis, SkinSolver Treatments, ProSkin Power and ProSkin Peel. The space will also feature four distinct areas where customers can consult with an expert and learn more about each of the items that best suit their personalised skin care needs.
As with all Dermalogica owned stores and staffed counters, Clean Touch protocols will be in place to ensure safety and sanitation measures are upheld to protect customers and staff.
Dermalogica's general manager, Mark Hermann, says: “With our unique roots in skin care education and professional treatments, we wanted a guided retail space that creates an immersive customer experience. Our ambition was to bring something to consumers they have never seen before; achieving their ‘healthiest skin ever' based on personalised treatments and a results-driven home care routine.”