Beauty firm bags digital accolade


Family-run beauty business, SkinBase, has scooped the Digital Award at this year's Staffordshire Chamber Awards for its online platforms.

The Stoke-On-Trent company, which provides non-surgical rejuvenating treatments and equipment, was praised for boosting its home town's growing reputation as a digital hub through its cutting-edge solutions and online business model which “could be applied across the world.”

SkinBase, established by sibling duo Richard Faulkner and Leesa Keys in 2005, works with accredited salons across the UK and Ireland, providing microdermabrasion equipment to salon owners, spas and beauty therapists, and currently has over 2000 salons subscribed to its platform.

The firm's online platform allows beauty business owners to venture into advanced aesthetic treatments without the big investment, and its patented ‘pay as you go' technology allows therapists to provide award-winning treatments with access to ongoing advice and support provided by the SkinBase team.

Owner, Richard Faulkner said, “Since launching the business from our mother's kitchen table back in 2005, we've worked incredibly hard to establish ourselves in the market and it's truly humbling to see how far we've come since then.

“We've always been keen to embrace the latest technologies and platforms to ensure our ever-growing customer base receives the most seamless and professional service. We know we couldn't have done it without our fantastic 20-strong team at SkinBase HQ. This award is yet another testament to the team and proves to the industry that we're doing some ground-breaking work in the beauty sector.”

SkinBase recently took home four awards at Guild Press' National Beauty Awards this year, including Best Advanced Treatment for the second consecutive year, Best Use of Social Media, Best Training Provider and Best Customer Support.